Contact Us
or call us now 800.268.5620
or call us now 800.268.5620
The benefits an organization can reap from a diverse workforce can range from being more competitive in a global marketplace, to fostering and developing unique ideas and opportunities. The rewards from a highly effective diversity workplace policy can be limitless to a company or organization’s bottom line.
But as most companies strive to achieve a more diverse workforce, it has become apparent that diverse hiring practices have evolved from just simply looking at a candidate’s racial, cultural and religious background. In the era of “Black Lives Matter”, #metoo, and “Cancel Culture”, what exactly is “diversity” now for organizations in 2021? Are organizations truly optimizing the ideals of a diverse workforce, outside of just filling quotas and projecting a perfectly manicured corporate image to the outside world?
A recent BDC study found that although 80% of Canada’s population growth by 2032 will be from immigrants coming to Canada, they found that during that time, subgroups such as those who identify within the LGBTQ2S+ and indigenous communities will be account for 37% of the workforce by 2032. So even though the pool of future employees is potentially going to come from the immigrant population, one must be cognizant of the other groups that are growing within the workforce pool as well.
Companies need to look at a diverse hiring practice as more than just an exercise in PR or a corporate hiring quota. They need to see the true value of a diverse workforce, in all facets and aspects of their day-to-day operations. In today’s global marketplace, having a wealth of ideas and innovations within your organization that comes from a wide scope of diverse and talented individuals, equips any company with the competitive tools and resources it needs to be a serious player on the world stage.
Another key aspect is having a workforce that clearly respects and represents the community and the marketplace it serves. Having a diverse background of employees and staff that understands the unique qualities and nuances of a community and a marketplace provides any organization with an advantage. Ethnic groups alone in Canada account for a substantial amount of new business opportunities for companies. Industries such as the financial sector, retail, and even education are all acknowledging that having a deeper understanding of how to reach and interact with these groups can prove crucial to the success of their organizations.
The same can also be said for the LGBTQ2S+ community, which over the past few years has shown itself to be a force for change within the greater community and population, as well as in the marketplace and economy. Advertisers and companies have seen the exponential growth potential this group presents and having staff and employees who not only represent and advocate for the LGBTQ2S+ community within their organizations further enhance their knowledge and understanding of their community as a whole.
With all of this talk about the importance of progressive and diverse hiring practices, companies and organizations must also remember to “practice what they preach”. In as much as a company or organization chooses to implement this practice, it’s important to remember that organizations must encourage and nurture the ideals of diversity within their own organizations, once the staff and employees have been hired. Practicing these ideas within their day-to-day operations enables the virtues of a progressive workforce to permeate within a company or organization’s corporate structure and philosophy.
This progressive hiring practice is one that Atlantic Packaging has been at the forefront of for many years. The belief that an organization should represent the community it serves has been one of the key points in their approach in recruiting and retaining top-tiered talent for their many operations and facilities in Canada. By harnessing the diverse workforce they have assembled, the countless innovations and unparalleled commitment generated by their employees and staff have yielded amazing results for their clients and customers, year after year. From having a much better and deeper understanding of various groups, communities, and marketplaces, their diverse teams have been able to provide Atlantic Packaging with a competitive edge that has kept the company a leader in the packaging industry. And it is with this forward-minded approach that Atlantic Packaging will continue its search for the best and the brightest, amongst all of the various and diverse groups in Canada and around the world.
It is imperative that organizations today push forward a clear and progressive diversity hiring practice. Not just for the overall success of a company from a financial perspective, but a clear and progressive diverse hiring practice fosters and cultivates a rich collection of different ideas, thoughts, and innovations. These further enhances not just a company’s corporate culture, but strengthen their bond with the community at large.
The diversity seen in companies like Atlantic Packaging is a microcosm for the communities and the marketplaces that they conduct business and participate in their day-to-day operations. As Canada continues to move further towards embracing a more diverse country and population, it is only imperative that organizations look to Atlantic Packaging, and take their hiring practices and broaden the reach of their diversity.
© 2025 Atlantic Packaging Products Ltd. All rights reserved.
Atlantic Packaging Products
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to