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Branding and Beyond: How Water-Based Inks Elevate Food Packaging

The food industry is on a continuous journey of evolution, driven by the need for safer and more sustainable products. An emerging technology at the forefront of this transformation is water-based ink. This shift from conventional solvent-based inks may seem small, but it has far-reaching implications for the food industry. From improved and sustainable packaging to heightened safety measures, water-based ink technology is reshaping our relationship with food. In this blog post, we'll delve into…
Khushboo Gupta
October 20, 2023

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Digital Print as a Game-changer in the Corrugated Industry

The corrugated industry has long been a cornerstone of the packaging sector, providing robust and versatile solutions for shipping and storing products. However, as the demand for customized and personalized packaging grows, traditional printing methods have proven to be limiting. Enter digital printing, a transformative technology that is reshaping the corrugated packaging landscape. Let’s delve into the impact of digital printing on the corrugated industry and its pivotal role in shaping the future of packaging.…
Khushboo Gupta
October 10, 2023

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Maximizing Product Presentation Impact Using Digital Printing

Mike Ferrari, founder of Ferrari Innovation Solutions and a brand packaging consultant, believes that consumers have become highly selective in their product choices and how they are presented in the modern era. The significance of product packaging has increased remarkably, as it can substantially impact a customer's decision to buy. With the advent of digital printing technology, businesses can create unique, eye-catching packaging that can significantly enhance the attractiveness of their products. “Sameness is gone…
Khushboo Gupta
September 20, 2023

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From Pixels to Packages: Innovations in Digital Printing Reshaping Packaging Approaches

In a world where change is the only constant, brands must continuously evolve to not only stay relevant but also capture the hearts and minds of consumers. In this relentless pursuit of brand excellence, the spotlight now shines brightly on a game-changing technology: innovative digital printing packaging. It extends beyond mere printing; it's a dynamic power that can rejuvenate your brand, introducing undeniable value in ways previously thought unattainable. In this blog post, we'll explore…
Khushboo Gupta
September 10, 2023

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Impact of Retail Ready Packaging on Supply Chain Efficiency

In the world of fast retail, where first impressions matter and convenience is key, the idea of retail-ready packaging has become a game-changer. Retailers and manufacturers alike have embraced this innovative packaging approach, revolutionizing how products are presented and sold on store shelves. The impact of retail-ready packaging is profound and far-reaching. Its implementation can transform the retail industry and provide substantial benefits to companies that adopt it. In this blog post, we will list…
Khushboo Gupta
August 20, 2023

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How to Ensure Safe Shipping of Fragile Items

A nightmare scenario for any online brand is when items get damaged while they're being shipped—it's like a bad dream come true. This leaves customers unhappy, possibly wanting to return stuff, and hurts the business's reputation. Making sure delicate items stay safe and sound from the moment they're packed until they reach their destination is absolutely vital if the business wants to keep its customers happy and satisfied. However, unsurprisingly, it is easier said than…
Khushboo Gupta
August 12, 2023

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Blogproduct packaging

The Case Against Overpackaging: Why Less is More

We've all experienced it—the trip to the store where you come back with a product enclosed in a plastic-wrapped package twice its size. From groceries to household items, overpackaging seems to be an omnipresent trend. However, this seemingly minor issue has a major impact on our planet. In this blog post, we'll talk about why it's important to avoid excess packaging and how we can easily reduce our impact on the environment. Understanding Overpackaging Overpackaging…
Khushboo Gupta
July 19, 2023

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5 Custom Packaging Trends Shaping the E-commerce Landscape in 2023 & Beyond

Packaging is the science, art, and technology of enclosing or protecting products for distribution, storage, sale, and use. Consumer buying habits and industry trends for packaging are the main drivers behind the rapid growth rate for packaging demands.  As the E-commerce industry thrives, packaging for online orders has become more crucial than ever. For 2023 and beyond, we have identified the top five packaging trends for the E-commerce industry that will provide you with innovative…
Khushboo Gupta
July 11, 2023

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Exploring Top Eco-Friendly Packaging Materials: A Sustainable Approach

Nowadays, it is imperative for companies to take action and reduce their ecological footprint. A powerful step towards achieving this goal is by transitioning to environmentally-friendly packaging materials. This blog post aims to assist businesses in their transition by showcasing the best eco-friendly packaging materials available. Our focus is on sustainable practices, highlighting the various types of materials, their pros and cons, and how they can help businesses go green. If you're searching for an…
Khushboo Gupta
June 29, 2023

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The Art of Packaging Testing: Creating Products that Demand Attention

When a customer sees a product, the packaging is usually the first thing they notice. Therefore, it's crucial for businesses to design packaging that is visually appealing and creates a positive experience for customers. To make sure their products stand out on the shelves, companies are using packaging testing to ensure that their packaging catches the customer's eye and creates an emotional connection. In this blog post, we will delve into the world of packaging…
Khushboo Gupta
June 25, 2023

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Personalization Is Key: The Benefits of Corrugated Packaging Customization

In today's fast-paced world, customers expect personalized experiences. It's no different when it comes to packaging - gone are the days when a plain brown box was enough to protect and transport a product. Customization and personalization are the keys to standing out from the crowd and providing a memorable brand experience. That's why corrugated packaging customization has become such a crucial component of modern-day branding. In this post, we'll explore the benefits of personalized…
Khushboo Gupta
May 20, 2023

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Packaging with Purpose: 5 Eco-Friendly Choices for Your Retail Product

In the age of sustainability, it’s more important than ever to consider how your packaging impacts the environment. It’s no secret that single-use plastics are detrimental to our planet, and many retailers are choosing to go green in their packaging choices. In this blog post, we’ll discuss five eco-friendly materials to consider when packaging your retail product. By doing so, you can help reduce your environmental impact while still providing a great unboxing experience for…
Khushboo Gupta
May 11, 2023

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A Comprehensive Manual On How To Store And Handle Corrugated Boxes

Corrugated boxes are a popular choice for packaging thanks to their strength, durability, and versatility. Corrugated boxes are commonly used to ship goods and products, store goods in warehouses, and protect items during shipment. The use of corrugated boxes goes beyond just providing protection during transportation; it also plays a vital role in branding, marketing, and customer satisfaction. However, proper handling and storage are crucial to maintain the boxes' integrity and prevent damage. This blog…
Khushboo Gupta
March 20, 2023

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Environmentally Friendly Custom Retail Packaging Is The Future of Sustainable Business

Over the years, consumers and businesses alike have realized the importance of environmentally friendly products and following sustainable practices. An area that is particularly important for companies to address is custom retail packaging. Custom retail packaging is essential to branding and marketing, but traditional packaging materials often harm the environment. Sustainable custom retail packaging is the solution to this problem, providing businesses with a way to reduce their environmental impact while attracting environmentally conscious customers. …
Khushboo Gupta
March 14, 2023

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BlogCorrugated Packaging

Why Is Corrugated Packaging Key In Protecting Your Products And Safe Shipping

In today's globalized world, safe and secure shipping of products has become essential for businesses. And when it comes to packaging, corrugated packaging is key. Corrugated packaging is made of corrugated fiberboard, which consists of a fluted layer sandwiched between two flat layers. It is the most common type of packaging used for shipping and protecting products. In this blog post, we will discuss why corrugated packaging is essential for safe shipping and protecting products…
Khushboo Gupta
February 17, 2023

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