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What Benefits of Corrugated Boxes make it an Excellent Packaging Choice?

What are Corrugated Boxes? One of the most used packaging and transportation materials is corrugated boxes. These boxes are adaptable, provide a sturdy cushion, are affordable, and keep moisture away from the things they hold. In addition, they are simple to build and do not require hard effort or expensive tools due to their architectural structure. Benefits Many companies and businesses prefer corrugated package design as a packaging material. It can support a wide variety…
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May 24, 2022

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How Do Festive Visual Merchandising and Packaging Help Brands?

Many establishments in Canada were early adopters of festive visual merchandising. During the festive season, many people look forward to visiting the windows of various businesses in Canada. During the festive seasons, several other retail businesses and supermarkets around the world have increased their game. These retailers also include items in festive packaging or items that are seasonal. These retail businesses choose merchandise and use visual merchandising to convey a consistent message. Having a particular…
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May 11, 2022

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Why are Companies Shifting to Green Packaging?

What Is Green Box Packaging? Green packaging, also known as sustainable packaging, employs materials and production processes to decrease energy consumption and reduce the detrimental effects of the packaging on the environment.  Green packaging refers to the use of reusable, biodegradable, or compostable materials to wrap, pack, and distribute items. It can also relate to pollution-reducing recycling and manufacturing practices. It is a low-cost solution that reduces the use of waste material and maximizes the…
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April 21, 2022

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How Does the Color of Packaging Affect Consumer Buying Choices?

How Does the Color of Packaging Affect Consumer Buying Choices? In advertising and retail sales, color psychology is critical. Consumers tend to respond to color box packaging, which may attract or repel them. Depending on the demographics of your target market, the colors you pick for your package materials might make or break a product's success. While color psychology isn't quite magic, it has the potential to have a near-mystical effect on your audience. Choosing…
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April 9, 2022

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Why are conscious consumers adopting QR codes?

Why are conscious consumers adopting QR codes? QR codes aren't making a comeback or resurgence; they'd never gone away and aren't going anywhere anytime soon. However, consumers are exploring more than just contactless services, and they're beginning to understand the value of QR codes in marketing initiatives. QR codes are also becoming increasingly popular to reduce the amount of plastic used in product packaging, better for the environment.  Sustainability, transparency, and traceability dominate what consumers…
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March 23, 2022

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Benefits Of Paper-Based Packaging

People frequently think of recycled plastic, aluminum, and glass when they think of ecologically responsible packaging. However, paper-based packaging is one of the most environmentally-friendly solutions available, with options beyond what was previously feasible. The advantages of paper-based packaging in all of its forms are discussed below. Paper packing, often known as paper containers, is a high-efficiency and low-cost solution for moving, carrying, and storing various products. Paper-based packaging is becoming more popular daily, as…
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March 10, 2022

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Retail Packaging Design: How to Stand Out in a Crowded Market

There are a lot of rivals in your market, and they're all trying to get your audience to buy their items. So what distinguishes you from the crowd? You won't make a lasting impression without high-impact packaging. Do you believe you have a one-of-a-kind product? The reality is, you probably don't, which isn't always a negative thing. Today's most popular items aren't innovative, creative, or distinctive. True, you must be imaginative and adaptable to succeed,…
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February 19, 2022

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The Benefits of Eco-Friendly Shipping for Your Ecommerce Business

What Is Eco-Friendly Packaging? Eco-friendly packaging comes in a variety of shapes and sizes. Cutting down on the number of excess materials you send with a product, as well as avoiding materials that are difficult to recycle is a good starting point. There are a variety of excellent compostable mailing solutions available that perform similar to standard mailers but break down considerably more quickly after being discarded, with none of the negative consequences associated with…
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February 9, 2022

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Why is Custom Packaging Essential for Starting a Business?

We all enjoy opening gifts, whether it's on Christmas Day, our birthday, or after we've made an internet purchase. As a result, Atlantic Packaging is an essential part of your eCommerce business as it helps your brand deliver stellar packaging experiences to its customers.  Unfortunately, many businesses are unaware that packaging is a crucial component of the product they offer. Why should you fail at the last hurdle when you've worked so hard to produce…
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January 24, 2022

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The Role of Packaging Design in the E-commerce World

The importance of packaging design is frequently underestimated in the era of digital marketing and online transactions. The quality of the goods you're selling is always crucial, but how it's packaged still matters a lot when it comes to attracting and keeping customers in the e-commerce world. While the shopping experience has changed dramatically in the e-commerce market, it is still critical to address your overall packaging design, which will be distributed through both online…
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January 11, 2022

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Effective Ways To Reduce Product Printing and Packaging Cost

.Any company's packaging has both a utilitarian and promotional purpose. Companies spend a lot of money on packing materials to make them both protective and appealing. When corporations want to save expenses, the first thing they think about is what product design improvements may be done to save money. Many people underestimate the possibility of improving the product's package design. Enhancing and optimizing product printing and packaging design may save a business a lot of…
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December 23, 2021

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Reasons To Invest In Custom Product Packaging Design For Your Business

While product quality is key to maintaining a good brand image and having outstanding customer relationships, one cannot deny the role and influence of good packaging. Investing in custom packaging helps businesses stand out from the competition as it conveys value to customers by showing innovation and differentiation. Whether you work in an online space, own a brick and mortar store, or handle omnichannel retail, good packaging plays a role in each category helping achieve…
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December 10, 2021

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Packaging and Labelling Regulations in the US and Canada

It is critical to have retail packaging that appeals to your target clients to capture their attention and encourage them to purchase your product. However, if you want your product to reach clients in the first place, you must ensure that your packaging complies with the regulatory standards of the market you are targeting. In the United States and Canada, there are numerous packaging and labelling rules. It can be challenging to figure out which…
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November 20, 2021

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Custom Packaging For Omnichannel Retail

Omnichannel marketing is a multichannel marketing strategy that allows customers to shop for products both in an offline and online environment. Although omnichannel retail requires a lot of effort, it has significant benefits. Maintaining an online presence while simultaneously being present in stores or other chains can be tremendously helpful to the case. It is now more critical than ever for firms to design custom retail packaging and provide both customers and new clients an…
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November 10, 2021

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Factors To Make Retail Ready Packaging A Success

Factors To Make Retail Ready Packaging A Success Packaging is becoming increasingly critical in the success of brands as they battle for customer attention and retail shelf space. Designing retail-ready packaging has been one of the strategies to increase exposure while conforming to merchants' needs for easy-to-stock products. Take a look at some of the most crucial variables that help make retail packaging a success: Figuring Out Your Shelf Space: It's crucial to consider the…
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October 20, 2021

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