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This Halloween, I dressed up as a Safety Superhero. Maybe not a big stretch for me, but I had some fun with it! It got me thinking—what would a Safety Superhero look like? For inspiration, I used the word “Safety.”
Safety isn’t just about us internally—it also impacts our customers. When we create a safe workplace, we ensure that everything from our processes to our products meets high standards. This helps us build trust with our customers, showing them that safety is a priority in every aspect of what we do.
S = Supervisors or System. Supervisors are critical to a health and safety (H&S) program. They lead by example, provide PPE, listen to concerns, enforce rules, and have the biggest impact on job satisfaction. A good Supervisor encourages a Safety-First culture. However, a Safety Management System (SMS) is also vital—these are your H&S standards, policies, and procedures. But without a good Supervisor to implement them, they are just words on a page.
A = Accident or Action. When there is a lack of safety, accidents often result. Accidents are why we have Safety Professionals who work to prevent injuries. However, I prefer Action. As a Safety Professional, I observe hazards daily and hear about them from the Joint H&S Committee, management, and employees. We need to take action and address these hazards before accidents happen. A Safety Superhero would definitely focus on prevention.
F = Fall or Family. One of the most serious (and most preventable) types of accidents are falls from heights. Unfortunately, we aren’t all superheroes who can fly, so we fall and get hurt when we don’t use proper guarding or wear fall protection. At Atlantic, one of our core values is “Our People are our Family.” Whether you think of your Work Family or personal Family, taking shortcuts can have huge consequences. It’s always essential to keep ourselves safe from falls and other hazards—our Families and customers appreciate it!
E = Ergonomics, Equipment, or Emergency? This was a tough choice. As a Canadian Certified Professional Ergonomist, I know the importance of good ergonomics in preventing musculoskeletal discomfort, the most common injury in Ontario. However, many severe accidents I’ve seen involved equipment—either insufficient guarding or non-compliance with lockout procedures. So, equipment safety is very important. And of course, Emergency response and planning are crucial parts of any good safety management system. Maybe I can choose all three… superheroes can do everything!
T = Team. Keeping people safe takes teamwork. Even superheroes can’t be everywhere! Employees identify hazards, Supervisors take action, Maintenance repairs hazards, Engineering designs safe workplaces and equipment, and HR addresses concerns like mental health and harassment. It takes a Team to keep everyone safe, which ultimately helps us deliver safer experiences to customers.
Y = You. You wear your PPE, comply with safety procedures, and look out for each other. You work to keep yourself and your colleagues physically and mentally healthy. When each of us is vigilant, we help keep everyone—employees and customers—safe. I think we can all be Safety Superheroes every day, no need to wait for next Halloween!
– Dana Greenly
Director of Health and Safety, Human Resources
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Atlantic Packaging Products
We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers).
Despite our very best efforts to allow anybody to adjust the website to their needs. There may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to